While long, dark lashes and carefully sculpted brows have always been a sign of feminine beauty, there’s been a massive resurgence in beauty products that promise to give you the doe eyes you’ve always envied. It comes as no surprise, as lashes and brows are fashion accessories in themselves.
Brows have taken on quite the transformation in the last few decades, from pencil thin and over-plucked brows in the 90s to the tamed thickness we see on the Red Carpet today. Those looking for an accentuated arch are throwing their tweezers away and replacing them with a bevy of cosmetics, from pomades to pencils, that promise makeup artist results in the comfort of your home.
Lashes are going through the same peak in interest, and have been since around 2012. False lashes have recently become a $170 million market, urged on by reality shows that showcase our favorite celebrities with exaggerated eyelashes.
Unfortunately, many of our daily schedules don’t give us enough time in the morning to precisely carve out our brows or apply globs of glue to strip lashes. Growth serums, like Latisse and Revitalash, take the hassle out of falsies and feathered brows. They give you lucious length and stunning thickness to complement your natural features without adding 20 minutes to your beauty routine.
How Growth Serums Work
The Latisse line of products began as a treatment for glaucoma patients. In patients who were only receiving treatment in one eye, there was a significant difference in the length and fullness of lashes compared to the eye that was not receiving the product. Medical professionals saw the potential for people who had always dreamed of having naturally gorgeous lashes and brows, but dealt with thin or brittle hair.
The active ingredient in Latisse is bimatoprost, a synthetic form of prostaglandin. Prostaglandin is a hormone-like substance that helps our bodies contract muscles, dilate blood vessels, control blood pressure, and control inflammation. Latisse works because the active ingredient keeps the hair follicles in their “growth phase” allowing the hairs to grow for longer periods of time.
The result? Gorgeous, thick lashes and brows that accentuate your natural beauty.
Revitalash gives similar results to Latisse, but it works a little differently. For those who suffer from brittle hair, this conditioner does wonders. It prevents breakage, keeping your lashes and brows from losing volume faster than they can replace it. It’s packed with nourishing vitamins, peptides, and botanicals that safely enhance growth without the side affects of prescription-strength serums.
Before you decide which growth enhancer is right for you, talk to the experts at Advanced Dermatology & Cosmetic Institute. Our providers can help you find the perfect product to give you enviable lashes safely and effectively.